Privacy Policy
Bold & Co · Last updated 23 October 2026
Bold & Co builds WhatsApp assistants for businesses such as car dealerships, gyms and clinics. When you send a WhatsApp message to a business that uses our assistant, we handle your messages on that business's behalf so they can reply to you quickly. This page explains what we collect, why, and how you can ask us to delete it.
What we collect
- Your WhatsApp phone number and the profile name you set in WhatsApp.
- The messages you send and receive in that chat, with their date, time and delivery status.
- If you reached the chat from an advertisement: which ad it was (an ad identifier and click identifier provided by Meta).
- Details you choose to share in the chat, for example your name, the product you are interested in, your preferred colour, how you plan to pay, or a time you would like to visit.
We do not ask for, and you should not send, passwords, card numbers or identity documents in the chat.
How we use it
- To answer your questions and keep the conversation going.
- To arrange visits, viewings or test drives, and to pass your enquiry to the business's staff.
- To show the business which of its ads brought you to the chat.
- To check and improve the quality of the assistant's replies.
We do not sell your information, and we do not use it to build advertising profiles.
AI-generated replies
Some replies are written by an AI assistant. The business's staff can read the conversation and take over at any time. If you would rather speak to a person, just say so in the chat.
Who we share it with
- The business you contacted, so its team can help you.
- Meta Platforms, which operates WhatsApp and the WhatsApp Business Platform that delivers the messages.
- Anthropic, which provides the AI model that helps write replies. Messages are sent to it only to produce a reply.
- Oracle Cloud, which hosts the servers where conversations are stored.
- Authorities, if the law requires it.
How long we keep it
We keep conversations for as long as the business needs them to handle your enquiry and follow up, and for no longer than 24 months after your last message. After that they are deleted.
How we protect it
Conversations are stored on secured servers, transferred over encrypted connections, and only available to the business you contacted and to Bold & Co staff who maintain the service.
Your rights and deleting your data
You can ask to see, correct or delete the information we hold about you. To have your data deleted, either:
- send the message "delete my data" in the same WhatsApp chat, or
- email mohammad@boldandco.net from any address, including the phone number you used.
We will confirm and delete your conversation and details within 30 days. Messages already delivered to your own phone stay on your phone.
Children
The service is meant for adults making purchase enquiries. We do not knowingly collect information from children under 13.
Changes
If we change this policy, we will update the date at the top of this page.
Contact
Bold & Co, Mohammad Fneish
Email: mohammad@boldandco.net
Website: boldandco.net